OUR CUSTOMIZED SERVICES
VALUATION - SALE - RENTAL
THE VALUATION OF YOUR PROPERTY
Conducting the property valuation
To value a property, it is necessary to consider and weigh the various factors that influence the price according to the supply and demand of comparable properties.
- Location (main criterion)
- Condition of the property
- Floor area
- Views
- Potential
Once the profile of your property has been established, we rely on similar properties sold recently and/or currently on the market to obtain the most accurate possible price range. Since every property is unique, the valuation is carried out by several consultants in order to determine the “fair” price.
Knowledge of property market prices in Spain
Specialists in the Spanish market, our consultants —spread across several offices and recognized for their experience in luxury real estate— have in-depth knowledge of local nuances, ensuring a realistic and relevant assessment of your property (villa, finca/country estate, apartment, or family home anywhere in Spain).
Our consultants travel to carry out the valuation of your property in Costa Brava, Barcelona, Maresme, Marbella, Mallorca, Madrid, and San Sebastián, among other cities in the region. This valuation, as well as the property’s address, remain confidential and are shared only, with your consent, with genuinely interested buyers.
SELLING YOUR PROPERTY
Listing a property for sale
If you have decided to sell, BARNES can define a sales strategy tailored to each type of property, as well as different approaches to achieve an effective result in the shortest possible time.
The strategy will take into account, in particular:
- The property type
- The alignment between the desired price and the estimated price
- The desired sales timeframe
It is advisable to set a realistic asking price. The average sales period for a high-end property is 9 to 12 months; specific measures should be taken to close the transaction within that timeframe.
Property marketing
We use national and international press to promote your property, with media aligned with our high-end positioning (Expansión, El Economista, Financial Times), as well as our specialist publication, BARNES Magazine.
Since 90 % of our buyers now conduct their searches online, we invest significantly not only in our website but also in numerous national and international property portals, in order to reach buyers wherever they are.
Our marketing method includes:
- Writing a complete and accurate property description
- Sending a presentation dossier to clients looking for similar properties
- A qualification interview to answer questions
- Organizing targeted viewings
